120 Days to Elevate: Building Momentum for Your Entrepreneurship in the New Year

[00:00:03] [SPEAKER_01]: Welcome to the Business Chop Podcast, where I guest speak on meeting the challenges of entrepreneurship

[00:00:09] [SPEAKER_01]: as well as offer tips and advice on business, marketing, technology, and more.

[00:00:16] [SPEAKER_01]: Whether you are a newbie or seasoned professional, this episode is for you.

[00:00:21] [SPEAKER_01]: I am your host, Audrey Wiggins.

[00:00:25] [SPEAKER_01]: Let's chop it up.

[00:00:29] [SPEAKER_01]: Good morning, good evening, or good afternoon, Chop Squad and friends.

[00:00:34] [SPEAKER_01]: Audrey Wiggins here, your brand tech diva.

[00:00:36] [SPEAKER_01]: I'm excited to be here with you today on Labor Day in the USA.

[00:00:40] [SPEAKER_01]: I want to shout out to all my friends who are not part of the USA, who have been following my show and also some of you have been guests on my show Global.

[00:00:50] [SPEAKER_01]: So I'm really excited and grateful for all of you that have been part of my show over the years.

[00:00:55] [SPEAKER_01]: Now, before I get into today's topic, your next 120 days, because we're coming up on the end of 2024 people faster than I can count.

[00:01:08] [SPEAKER_01]: OK, and I'm not a math whiz or a mathematician, but I'm pretty decent.

[00:01:14] [SPEAKER_01]: I'm in math pretty, pretty decent, but I wanted to get a little history real quickly of Labor Day over here in the US.

[00:01:20] [SPEAKER_01]: All right, it was June 28, 1894.

[00:01:24] [SPEAKER_01]: The Grover Cleveland actually signed a law making the first Monday in September Labor Day.

[00:01:30] [SPEAKER_01]: It was originally celebrated on a Tuesday, believe it or not.

[00:01:35] [SPEAKER_01]: And that was in 1882.

[00:01:37] [SPEAKER_01]: It was Tuesday, September 5th in New York City.

[00:01:41] [SPEAKER_01]: So that was that was according to the Central Labor Union at that time.

[00:01:45] [SPEAKER_01]: That was actually just the second Labor Day.

[00:01:47] [SPEAKER_01]: So that was that was pretty.

[00:01:49] [SPEAKER_01]: You know, I looked this up and said, let me get a little history about Labor Day before we go into it.

[00:01:54] [SPEAKER_01]: There was a challenge in a suit about who was the founder of Labor Day.

[00:01:58] [SPEAKER_01]: And it goes back to Peter McWire, who's the general secretary or was a general secretary of the Brotherhood of Carpenters and Joiners.

[00:02:08] [SPEAKER_01]: And he was also the co-founder of the American Federation of Labor.

[00:02:12] [SPEAKER_01]: And the other person was Matthew McWire.

[00:02:16] [SPEAKER_01]: So M-A-G-U-I-R-E.

[00:02:19] [SPEAKER_01]: So we have Mac or we have McWire, McWire.

[00:02:22] [SPEAKER_01]: Let me get to straight, McWire and McGuire.

[00:02:27] [SPEAKER_01]: He was the machinist, according to history, that first Labor Day was celebrated in New York City and they both attended.

[00:02:35] [SPEAKER_01]: That's our little background about Labor Day.

[00:02:38] [SPEAKER_01]: Knock out your competition with all together marketing.

[00:02:41] [SPEAKER_01]: We elevate your brand.

[00:02:43] [SPEAKER_01]: Take a stance with your business name, logo, the tagline, your colors, even the funds for your business.

[00:02:50] [SPEAKER_00]: And then jab left with your website.

[00:02:52] [SPEAKER_00]: Jab right with core values.

[00:02:55] [SPEAKER_00]: Back up with product experience and bring it on with you.

[00:02:59] [SPEAKER_01]: Visit alltogether.biz and let us help you create a knockout brand.

[00:03:05] [SPEAKER_01]: Our next 120 days.

[00:03:08] [SPEAKER_01]: There's, for me, that's very significant because I'm coming up on retirement from the J-O-B.

[00:03:16] [SPEAKER_01]: No longer do I have to report to, as we used to say, the man.

[00:03:21] [SPEAKER_01]: OK, it could be a woman these days, right?

[00:03:23] [SPEAKER_01]: But anyway, no punching that time clock.

[00:03:26] [SPEAKER_01]: So I'm excited about that.

[00:03:27] [SPEAKER_01]: Never thought this day would come and really haven't thought about it.

[00:03:30] [SPEAKER_01]: And sometimes at the years to buy, I'm like, oh my goodness, I'm close to retirement age.

[00:03:34] [SPEAKER_01]: Oh, you know, you start to think about it versus scares the hell out of you.

[00:03:37] [SPEAKER_01]: And then you think about that could be an exciting time.

[00:03:41] [SPEAKER_01]: And so the possibilities are just a just numerous out there for me now.

[00:03:46] [SPEAKER_01]: So I'm, you know, I'm really excited and thinking about, you know, sometimes things

[00:03:52] [SPEAKER_01]: thoughts come across my mind.

[00:03:53] [SPEAKER_01]: Oh, I can I can I can do that.

[00:03:56] [SPEAKER_01]: I can just I can just go to that particular event or oh, yeah.

[00:04:01] [SPEAKER_01]: If I just, you know, I can this weekend, I'm just going to go and

[00:04:04] [SPEAKER_01]: and fly over to Chicago or take a train ride or do something that maybe during the week.

[00:04:10] [SPEAKER_01]: But no longer do I have to use vacation day to to do those things or or or can't do them

[00:04:16] [SPEAKER_01]: because it's a conflict with something else scheduled going back to what are we going

[00:04:21] [SPEAKER_01]: to do for these next 120 days?

[00:04:22] [SPEAKER_01]: You may not be retiring, but you still have want to finish strong.

[00:04:26] [SPEAKER_01]: We still have the new year coming.

[00:04:28] [SPEAKER_01]: What are our plans?

[00:04:29] [SPEAKER_01]: What are you? What are you going to do for now for that new year?

[00:04:32] [SPEAKER_01]: Oh, I've got some fireworks.

[00:04:33] [SPEAKER_01]: I must have got done some kind of simple here in Zoom.

[00:04:38] [SPEAKER_01]: Picked it up out. That's awesome.

[00:04:39] [SPEAKER_01]: Those who see the video, you'll see fireworks just went off of my scratch.

[00:04:43] [SPEAKER_01]: Very Tommy, by the way.

[00:04:45] [SPEAKER_01]: Oh, so I like that.

[00:04:46] [SPEAKER_01]: So anyway, so some of the things that I did that you may think about doing

[00:04:50] [SPEAKER_01]: is hosting your own webinars and events.

[00:04:52] [SPEAKER_01]: I started off January 2024.

[00:04:55] [SPEAKER_01]: I created the Elevating the You an entrepreneur business summit.

[00:05:00] [SPEAKER_01]: And that's I've been had some awesome speakers doing that.

[00:05:02] [SPEAKER_01]: Very excited.

[00:05:04] [SPEAKER_01]: So look forward to the next one coming up next quarter.

[00:05:08] [SPEAKER_01]: So that'll be your lab by the time that show by the time that webinar shows up,

[00:05:12] [SPEAKER_01]: it'll be your next 60 days.

[00:05:14] [SPEAKER_01]: So we'll be halfway there.

[00:05:16] [SPEAKER_01]: So you can register for that now.

[00:05:17] [SPEAKER_01]: The link is live.

[00:05:19] [SPEAKER_01]: We don't have a speaker set yet for it.

[00:05:21] [SPEAKER_01]: But if you've gone to some of the other ones, you can look at

[00:05:23] [SPEAKER_01]: actually can go out and you can look at some of the other ones.

[00:05:25] [SPEAKER_01]: You can see the types of speakers that we had on motivation,

[00:05:28] [SPEAKER_01]: inspiration, health, and wellness, mental health, creating short books.

[00:05:33] [SPEAKER_01]: Technology, marketing, strategy, different

[00:05:36] [SPEAKER_01]: different types of things that are even even linked in some of your social media.

[00:05:41] [SPEAKER_01]: You know, to set those up and the purpose, not just, you know, name here

[00:05:45] [SPEAKER_01]: and you put your job there, but really getting deep into the weeds of the purpose

[00:05:49] [SPEAKER_01]: and how you can really use those platforms as part of your overall

[00:05:54] [SPEAKER_01]: marketing strategy, whether you're an employee,

[00:05:56] [SPEAKER_01]: yeah, whether you're an employee or an entrepreneur, business owner.

[00:05:59] [SPEAKER_01]: So definitely check back and look at some of those previous episodes

[00:06:03] [SPEAKER_01]: of the business shop.

[00:06:04] [SPEAKER_01]: But think about, you know, those are types of speakers that we've had.

[00:06:08] [SPEAKER_01]: Monetizing, podcasting.

[00:06:10] [SPEAKER_01]: It's just been a great journey.

[00:06:11] [SPEAKER_01]: So I'm looking forward to to really bring it home for this this last quarter

[00:06:16] [SPEAKER_01]: of 2024 with some dynamic speakers, even more.

[00:06:20] [SPEAKER_01]: They've always been dynamic.

[00:06:21] [SPEAKER_01]: You know how I am about that?

[00:06:23] [SPEAKER_01]: Very strategic about who, you know, who I present to you.

[00:06:27] [SPEAKER_01]: So, you know, so we're all sitting at each other's feet learning.

[00:06:31] [SPEAKER_01]: So so we'll find out about the latest.

[00:06:33] [SPEAKER_01]: So anyway, go to the link is a bit dot Lee elevating you.

[00:06:39] [SPEAKER_01]: That's just a letter you not not while you October 2024.

[00:06:43] [SPEAKER_01]: So it's bit dot Lee elevating you October 2024.

[00:06:49] [SPEAKER_01]: All right.

[00:06:49] [SPEAKER_01]: So I look forward to getting those registrations in there again.

[00:06:51] [SPEAKER_01]: We'll go give away tech prizes.

[00:06:53] [SPEAKER_01]: I love doing that things that you can use within your business

[00:06:56] [SPEAKER_01]: or if you're podcasting yourself, whether they're just getting started

[00:06:59] [SPEAKER_01]: or you've been starting this to give you some extra some extra tools for the trade.

[00:07:04] [SPEAKER_01]: OK, and as well as anything else in technology is so excited about that.

[00:07:08] [SPEAKER_01]: OK, so our next 120 days, what are you going to do?

[00:07:11] [SPEAKER_01]: All right, I've told you one thing that I've done already created

[00:07:13] [SPEAKER_01]: the business summit series, so you may end up doing something like that.

[00:07:17] [SPEAKER_01]: You may do a one off webinar at the close to gear and and,

[00:07:21] [SPEAKER_01]: you know, promote your high ticket offer.

[00:07:23] [SPEAKER_01]: You really, you know, bring people into what you're doing.

[00:07:26] [SPEAKER_01]: And so you can grow your business so you can finish strong.

[00:07:29] [SPEAKER_01]: But when you when that clock strikes midnight and January 1st,

[00:07:33] [SPEAKER_01]: 2025 rolls around, you are already successful.

[00:07:37] [SPEAKER_01]: OK, you're not living off the funds from from months ago.

[00:07:41] [SPEAKER_01]: You usually have new fund you're turning over because you're actually

[00:07:44] [SPEAKER_01]: you're bringing value.

[00:07:45] [SPEAKER_01]: You're selling your products and services.

[00:07:47] [SPEAKER_01]: And I want to be I want to be there to celebrate with you and be

[00:07:50] [SPEAKER_01]: excited for you. So what are you going to do?

[00:07:52] [SPEAKER_01]: You're going to lots of new products or services.

[00:07:55] [SPEAKER_01]: Maybe you need to go back and get some more professional development going on.

[00:07:59] [SPEAKER_01]: And that's what I've been doing.

[00:08:00] [SPEAKER_01]: I've been doing that since the beginning of the year.

[00:08:03] [SPEAKER_01]: And right now I'm in a business accelerator.

[00:08:05] [SPEAKER_01]: Very excited there. I've got coaches, there's group coaching,

[00:08:09] [SPEAKER_01]: there's individual coaching or re honing my skills.

[00:08:12] [SPEAKER_01]: So sometimes, you know, don't be afraid to to relearn what you've

[00:08:16] [SPEAKER_01]: learned 20, 30 years ago, because quite frankly, you know,

[00:08:21] [SPEAKER_01]: we've gotten back sometimes we get into a rut in a habit of doing things

[00:08:25] [SPEAKER_01]: or a certain way. We've got off the we strayed a little bit from the past.

[00:08:28] [SPEAKER_01]: So we need to get us to get ourselves back in alignment with our businesses

[00:08:32] [SPEAKER_01]: and with our goals and our purpose.

[00:08:34] [SPEAKER_01]: What you know, what was our vision?

[00:08:35] [SPEAKER_01]: And maybe we need to redefine what our vision is, you know,

[00:08:38] [SPEAKER_01]: what what is our purpose?

[00:08:40] [SPEAKER_01]: And then that redefining redefining, if you look at what you're doing now,

[00:08:44] [SPEAKER_01]: say, from the last five years, that we kind of what kind of clients

[00:08:47] [SPEAKER_01]: have you actually been serving?

[00:08:50] [SPEAKER_01]: And does that fit with the avatar that you started with 20 or 30 years ago?

[00:08:54] [SPEAKER_01]: Maybe it's it's developed over the years and it's redefined itself.

[00:08:59] [SPEAKER_01]: It just because things do change sometimes, and we don't realize it

[00:09:02] [SPEAKER_01]: and we stop and we we look back and reflect.

[00:09:05] [SPEAKER_01]: Oh, wow, I've been serving this type of of particular client

[00:09:11] [SPEAKER_01]: the most in because if you think about it,

[00:09:14] [SPEAKER_01]: you say, well, you have like a bullseye.

[00:09:16] [SPEAKER_01]: And so your your target market is in the middle, right?

[00:09:20] [SPEAKER_01]: The big black circle in the in the middle.

[00:09:23] [SPEAKER_01]: But sometimes when somebody when they shoot that arrow,

[00:09:26] [SPEAKER_01]: it may go from what you know, the next ring out or even an outer ring.

[00:09:30] [SPEAKER_01]: So you're going to still probably still serve different types of clients

[00:09:34] [SPEAKER_01]: because your products and services, depending on what they are,

[00:09:37] [SPEAKER_01]: you know, everybody, you know, every a lot of different markets can

[00:09:41] [SPEAKER_01]: can use those.

[00:09:43] [SPEAKER_01]: But but your focus would be on on your niche.

[00:09:46] [SPEAKER_01]: So when you're out there laboring, happy Labor Day, everybody,

[00:09:49] [SPEAKER_01]: I want to make sure that you are laboring in the right market

[00:09:53] [SPEAKER_01]: so that you get the biggest return and the people that you're serving.

[00:09:57] [SPEAKER_01]: It's the best of you as well, what you have to offer.

[00:10:00] [SPEAKER_01]: So just think about that if you need some more coaching or training

[00:10:03] [SPEAKER_01]: and some certifications, perhaps, and just updating your skills

[00:10:08] [SPEAKER_01]: because I remember, you know, years back when I went back

[00:10:11] [SPEAKER_01]: back to work actually after being out for about 13 years,

[00:10:15] [SPEAKER_01]: I think full time in my business that point,

[00:10:18] [SPEAKER_01]: I took every class that I could for technology.

[00:10:21] [SPEAKER_01]: You know, you know, that's, you know, hence the tech diva.

[00:10:23] [SPEAKER_01]: I learned all like all I could and relearn because there's always

[00:10:26] [SPEAKER_01]: new things coming out, even the products that we use every day.

[00:10:30] [SPEAKER_01]: There's always some there's an update.

[00:10:33] [SPEAKER_01]: You know, it's a new features because those companies

[00:10:36] [SPEAKER_01]: that we bind our, you know, software as a service from

[00:10:39] [SPEAKER_01]: and sometimes they're one off, they're improving on their products

[00:10:42] [SPEAKER_01]: and new features are coming out.

[00:10:43] [SPEAKER_01]: So we have to keep up with that and stay, stay relevant.

[00:10:46] [SPEAKER_01]: And so that we're able to serve our business and ourselves

[00:10:51] [SPEAKER_01]: as well as to be able to serve our customers and our clients better.

[00:10:56] [SPEAKER_01]: So that's what we, that's, you know, that's the piece there

[00:10:58] [SPEAKER_01]: that I want to really drive home for you.

[00:11:01] [SPEAKER_01]: So again, get that professional development going.

[00:11:03] [SPEAKER_01]: Read, relook at your business plan.

[00:11:06] [SPEAKER_01]: Let's go back and if you hopefully you have one, if you don't,

[00:11:08] [SPEAKER_01]: there's all there's different types of programs out there

[00:11:11] [SPEAKER_01]: that you can grab a hold to.

[00:11:13] [SPEAKER_01]: You can inbox me and I can refer you to some, some people

[00:11:15] [SPEAKER_01]: that can help you get that done, whatever you need.

[00:11:19] [SPEAKER_01]: So look at that again, your business plan, what products

[00:11:23] [SPEAKER_01]: and services that you've been wanting to offer that you haven't.

[00:11:26] [SPEAKER_01]: And so just think, you know, you know, are they stackable?

[00:11:30] [SPEAKER_01]: Do they work with what you're already doing?

[00:11:32] [SPEAKER_01]: Is, you know, can they integrate?

[00:11:34] [SPEAKER_01]: You know, if not, maybe maybe it's time to stop selling or serving

[00:11:39] [SPEAKER_01]: in one particular area, because now you've grown,

[00:11:43] [SPEAKER_01]: your clients have grown, the world has grown.

[00:11:47] [SPEAKER_01]: What is it that you want to do that you, you know, what can you offer

[00:11:50] [SPEAKER_01]: different than you have been and not not going out of your

[00:11:55] [SPEAKER_01]: your path or not going off your business?

[00:11:58] [SPEAKER_01]: Let's just start a whole separate business and that's that's OK too.

[00:12:02] [SPEAKER_01]: But what is it that you can do to make a difference in what you're doing?

[00:12:06] [SPEAKER_01]: So you're growing again and your clients are growing

[00:12:08] [SPEAKER_01]: because you want to grow your clients up with you.

[00:12:10] [SPEAKER_01]: That means you're staying relevant, right?

[00:12:12] [SPEAKER_01]: Because as they grow and need different types of products and services,

[00:12:15] [SPEAKER_01]: you want to be the one that's right there to offer that for them.

[00:12:19] [SPEAKER_01]: Say, hey, I've got a solution for that.

[00:12:22] [SPEAKER_01]: Let's have a conversation and get on my calendar.

[00:12:24] [SPEAKER_01]: Let's let's, you know, let's make it happen.

[00:12:26] [SPEAKER_01]: When I first started in business and I've this is

[00:12:29] [SPEAKER_01]: a track chapter or paragraph in the book that I'm writing.

[00:12:34] [SPEAKER_01]: I'm yet to publish it, but I'm almost done finishing up

[00:12:36] [SPEAKER_01]: the chapter and hopefully to get that published this year.

[00:12:39] [SPEAKER_01]: But I always talk about when you're an entrepreneur,

[00:12:42] [SPEAKER_01]: you're starting out, you're going to work holidays.

[00:12:44] [SPEAKER_01]: You're going to work every weekend.

[00:12:46] [SPEAKER_01]: And a lot of times that's true.

[00:12:48] [SPEAKER_01]: And sometimes it depends on the type of business that you set up.

[00:12:51] [SPEAKER_01]: You perhaps you don't.

[00:12:52] [SPEAKER_01]: But there's I know I've done that.

[00:12:54] [SPEAKER_01]: And as I alluded to earlier, and I faced that retirement

[00:12:57] [SPEAKER_01]: at the end of the year, OK, no more Monday holidays.

[00:13:01] [SPEAKER_01]: All right, I might come through with a podcast, but that's going to

[00:13:03] [SPEAKER_01]: that's going to be it.

[00:13:04] [SPEAKER_01]: I'm not going to be doing any production for the company.

[00:13:07] [SPEAKER_01]: I'm not going to be doing any production for my beautiful clients.

[00:13:11] [SPEAKER_01]: I love you all so much, but I'm going to give up working on holidays

[00:13:15] [SPEAKER_01]: for you in 2025. Is that OK?

[00:13:17] [SPEAKER_01]: Is are you OK with that? Please forgive me.

[00:13:20] [SPEAKER_01]: So I look forward to reclaiming my time because when we're working,

[00:13:24] [SPEAKER_01]: it shouldn't be, you know, a hard labor that we're doing

[00:13:27] [SPEAKER_01]: if we're working for ourselves.

[00:13:29] [SPEAKER_01]: Maybe those those beginning years, but at some point

[00:13:32] [SPEAKER_01]: we need to hire team members.

[00:13:35] [SPEAKER_01]: We need to restructure our business where we can enjoy our family

[00:13:39] [SPEAKER_01]: and friends and enjoy life.

[00:13:42] [SPEAKER_01]: And sometimes you just want to sit out on your balcony

[00:13:44] [SPEAKER_01]: and watch the sunset or maybe the sunrise.

[00:13:47] [SPEAKER_01]: OK, take a weekend trip somewhere, even if you're just going by yourself

[00:13:51] [SPEAKER_01]: or you're calling up her friend, hey, what you doing?

[00:13:53] [SPEAKER_01]: This weekend, you know, let's let's let's ride off, you know,

[00:13:56] [SPEAKER_01]: right after Catawba Island or or something.

[00:13:59] [SPEAKER_01]: Let's go out to one of the wineries.

[00:14:01] [SPEAKER_01]: It doesn't have to be a far distance.

[00:14:03] [SPEAKER_01]: There's a trust to me.

[00:14:04] [SPEAKER_01]: There are places in Ohio that I have not been.

[00:14:07] [SPEAKER_01]: And this is crazy, you know, as you have people coming in from out of town

[00:14:11] [SPEAKER_01]: or different different states and they're coming here seeing the sites

[00:14:14] [SPEAKER_01]: they could probably tell me more about some of the places.

[00:14:17] [SPEAKER_01]: So so please take that time.

[00:14:19] [SPEAKER_01]: And if you're you're a newbie, you're a starter about here.

[00:14:22] [SPEAKER_01]: Schedule some getaway time in, you know, in your life

[00:14:25] [SPEAKER_01]: and your weeks and your months because in because you want to

[00:14:28] [SPEAKER_01]: you want to be able to enjoy the fruits of your labor,

[00:14:32] [SPEAKER_01]: even if you haven't made a lot of money yet.

[00:14:34] [SPEAKER_01]: There's things you can do.

[00:14:35] [SPEAKER_01]: You can take a drive somewhere and just enjoy going to a picnic.

[00:14:39] [SPEAKER_01]: My goodness, and celebrate always celebrate every little win

[00:14:43] [SPEAKER_01]: along the way because you're worth it.

[00:14:47] [SPEAKER_01]: You've achieved something.

[00:14:48] [SPEAKER_01]: Don't forget yourself. All right.

[00:14:51] [SPEAKER_01]: And so celebrate your little wins, celebrate your big wins.

[00:14:54] [SPEAKER_01]: And one day you'll look back and you'll say, wow,

[00:14:58] [SPEAKER_01]: I actually did all of those things and encourage yourself.

[00:15:01] [SPEAKER_01]: If you have to, sometimes people won't believe in you and others will.

[00:15:06] [SPEAKER_01]: But there's one person I know that sometimes won't believe in you and that's you.

[00:15:11] [SPEAKER_01]: And so if you get that anxiety, work that out, find you a good

[00:15:14] [SPEAKER_01]: trusted person that you can confide in and just be transparent with.

[00:15:19] [SPEAKER_01]: And you know, and sometimes you may have to see a psychologist in.

[00:15:22] [SPEAKER_01]: So you've got to get over that a positive syndrome

[00:15:24] [SPEAKER_01]: because I know you got great to see you, brother and sister.

[00:15:27] [SPEAKER_01]: I know you do. OK, I've seen it.

[00:15:29] [SPEAKER_01]: And right now I'm pointing my finger and I'm looking at this camera.

[00:15:32] [SPEAKER_01]: I'm pointing at me.

[00:15:34] [SPEAKER_01]: OK, as well, because I've been gifted with to be able to do a lot of things.

[00:15:38] [SPEAKER_01]: And sometimes when you like that, sometimes you do lose confidence.

[00:15:41] [SPEAKER_01]: He's always something you stop and look at what you're doing.

[00:15:44] [SPEAKER_01]: Oh, oh, my goodness.

[00:15:46] [SPEAKER_01]: You know, is that real?

[00:15:47] [SPEAKER_01]: Did I did I really do that?

[00:15:48] [SPEAKER_01]: And the answer is yes, you did.

[00:15:50] [SPEAKER_01]: So go out and make something awesome happen because you're awesome.

[00:15:53] [SPEAKER_01]: And I'm going to be looking to see your achievements in these coming weeks.

[00:15:57] [SPEAKER_01]: These next 120 days, let's make it real people.

[00:16:00] [SPEAKER_01]: Dig in deep, launch out into the deep water because that's where the action is.

[00:16:05] [SPEAKER_01]: You'd be surprised what you'll bring up.

[00:16:08] [SPEAKER_01]: All right. So what about the rest of us?

[00:16:10] [SPEAKER_01]: It is 2024.

[00:16:13] [SPEAKER_01]: We've been out here laboring for a long time.

[00:16:16] [SPEAKER_01]: I've been out here a long time myself and I'll be back into living

[00:16:20] [SPEAKER_01]: the American dream of entrepreneurship.

[00:16:22] [SPEAKER_01]: And it's kind of funny when I think about that sometimes when we talk about

[00:16:26] [SPEAKER_01]: entrepreneurship, we kind of always think about the small business

[00:16:29] [SPEAKER_01]: and the mom and the pop and the solo, but no worries like myself.

[00:16:33] [SPEAKER_01]: But some of our major corporations, those are really entrepreneurship.

[00:16:38] [SPEAKER_01]: And so, you know, we say corporate America,

[00:16:41] [SPEAKER_01]: whether it's this kind of a misnomer when you think about it or

[00:16:44] [SPEAKER_01]: paradox because some of that corporate America is actually entrepreneurship.

[00:16:49] [SPEAKER_01]: So you think back of the Henry Ford's and the Wright Brothers,

[00:16:52] [SPEAKER_01]: you think about even now more of our Martin society with our

[00:16:56] [SPEAKER_01]: tech kings and queens.

[00:16:57] [SPEAKER_01]: We think about Microsoft and Apple, Google.

[00:17:02] [SPEAKER_01]: Those are all really entrepreneurship.

[00:17:04] [SPEAKER_01]: You know, they're set up with boards and things like that

[00:17:07] [SPEAKER_01]: and, you know, advisory committee.

[00:17:08] [SPEAKER_01]: So it's structured as a corporation set up type business.

[00:17:12] [SPEAKER_01]: But so it's not a small business, but it's still an entrepreneurship.

[00:17:16] [SPEAKER_01]: And I think that's very interesting is also looking at you.

[00:17:20] [SPEAKER_01]: What are you doing that maybe you need to to upgrade?

[00:17:23] [SPEAKER_01]: Let's relaunch 2025 will be here before you know it.

[00:17:26] [SPEAKER_01]: This is the last month before the fourth quarter.

[00:17:29] [SPEAKER_01]: So we've got we've got to huddle up and and really,

[00:17:33] [SPEAKER_01]: we know what are we going to do?

[00:17:35] [SPEAKER_01]: What are we going to do team?

[00:17:36] [SPEAKER_01]: Let's get out there and make it happen.

[00:17:38] [SPEAKER_01]: What's on your list?

[00:17:38] [SPEAKER_01]: What's the game plan?

[00:17:39] [SPEAKER_01]: That's let's see this put it in order.

[00:17:41] [SPEAKER_01]: What do you need to do internally?

[00:17:43] [SPEAKER_01]: You know, mindset.

[00:17:44] [SPEAKER_01]: That's that's a huge piece of it.

[00:17:46] [SPEAKER_01]: A lot of times, lots of times it is just our mindset.

[00:17:51] [SPEAKER_01]: And I know that has been, you know, it's been for me the anxiety.

[00:17:54] [SPEAKER_01]: Oh, my God, the imposter syndrome

[00:17:56] [SPEAKER_01]: are really looking at was somebody by this or am I really that good?

[00:18:01] [SPEAKER_01]: And people on the outside will tell us, oh, wow, you know,

[00:18:04] [SPEAKER_01]: they looked up to me and tell me things, even just a couple of days ago.

[00:18:08] [SPEAKER_01]: And and it's like sometimes you don't believe enough for yourself.

[00:18:12] [SPEAKER_01]: So if you can't take my belief in you and those around you

[00:18:16] [SPEAKER_01]: who tell you that you are just that good, you are just that good to get your product

[00:18:20] [SPEAKER_01]: out here done is better than the perfect.

[00:18:23] [SPEAKER_01]: And I've been told that for forever, ever in a day.

[00:18:26] [SPEAKER_01]: And some people like to use the word messy to do it messy.

[00:18:30] [SPEAKER_01]: Just do it.

[00:18:31] [SPEAKER_01]: Just get your work out there.

[00:18:33] [SPEAKER_01]: You know, you don't be a raggedy with it.

[00:18:35] [SPEAKER_01]: But the point is sometimes we can.

[00:18:38] [SPEAKER_01]: There's two things that happen where you're perfectionist

[00:18:40] [SPEAKER_01]: or we're just looking at it from that that lack of self confidence and imposter syndrome.

[00:18:45] [SPEAKER_01]: So get out there, do it.

[00:18:47] [SPEAKER_01]: Surround yourself for positive people.

[00:18:49] [SPEAKER_01]: Seek advice and so let's get back to you on that line of preparation for twenty

[00:18:53] [SPEAKER_01]: twenty five. I had mentioned to you earlier that I'm retiring at the end of the year.

[00:18:58] [SPEAKER_01]: So I started in January this year thinking about, you know, how I wanted

[00:19:02] [SPEAKER_01]: my business to look when I when I launch it again full time January twenty twenty five.

[00:19:08] [SPEAKER_01]: And so I had, you know, started looking at some different training programs

[00:19:11] [SPEAKER_01]: that I could go to continuing education is the gold mine out here.

[00:19:16] [SPEAKER_01]: Because we would just ask when you've done things for so long,

[00:19:19] [SPEAKER_01]: there's there's things that you've learned and forgotten.

[00:19:23] [SPEAKER_01]: There's other things that you didn't learn or you just kind of glossed over,

[00:19:26] [SPEAKER_01]: you know, so it's good to relearn things.

[00:19:29] [SPEAKER_01]: So start at that.

[00:19:30] [SPEAKER_01]: So that's what I want to encourage you to do if you want to do this business

[00:19:32] [SPEAKER_01]: accelerators, all kind of coaching programs.

[00:19:34] [SPEAKER_01]: I've been through that. I'm currently in the business accelerator.

[00:19:37] [SPEAKER_01]: I am totally thrilled about that because it's taking me through some exercises

[00:19:41] [SPEAKER_01]: that I haven't done in a very long time and becoming more clear on,

[00:19:47] [SPEAKER_01]: you know, on some things that that are actually, you know, my business,

[00:19:52] [SPEAKER_01]: you know, what I want to do, my purpose, my mission, my vision.

[00:19:55] [SPEAKER_01]: So again, excited. That's my favorite word.

[00:19:58] [SPEAKER_01]: I know I'm excited. I'm thrilled, but but but I am I really am.

[00:20:02] [SPEAKER_01]: So I want you to be, you know, thrilled and excited about what you do as well.

[00:20:07] [SPEAKER_01]: Want to hear about what you're doing.

[00:20:09] [SPEAKER_01]: So please definitely message me.

[00:20:11] [SPEAKER_01]: You know, I'm all over social media.

[00:20:13] [SPEAKER_01]: Look for Tech Diva. Look for Audrey.

[00:20:15] [SPEAKER_01]: Audrey Wiggins, if it's the real cute one out there, that's not me.

[00:20:18] [SPEAKER_01]: That that's my niece and she's also an entrepreneur.

[00:20:20] [SPEAKER_01]: And Linda, Linda Aviation, so you'll find her.

[00:20:23] [SPEAKER_01]: She's down in Florida.

[00:20:25] [SPEAKER_01]: Thank you, everyone, for your support.

[00:20:27] [SPEAKER_01]: We got the students from the university there following me.

[00:20:30] [SPEAKER_01]: I just love all of you. Oh, my goodness.

[00:20:32] [SPEAKER_01]: They're they're all my children or grandchildren that they could be.

[00:20:36] [SPEAKER_01]: Oh, my goodness, because the longer I stayed at the university,

[00:20:39] [SPEAKER_01]: the younger they got, the older I got.

[00:20:42] [SPEAKER_01]: But I'm excited to to embrace that, you know, age and wisdom and,

[00:20:48] [SPEAKER_01]: you know, passing it on.

[00:20:49] [SPEAKER_01]: It's just it's just it's been a good run.

[00:20:52] [SPEAKER_01]: And I'm very excited for that next chapter.

[00:20:55] [SPEAKER_01]: And if you're doing the same thing, take this Labor Day.

[00:20:57] [SPEAKER_01]: Think about what you want to labor with for the next five, 10,

[00:21:02] [SPEAKER_01]: 15, 20 years and the legacy that you want to lead.

[00:21:06] [SPEAKER_01]: So that's all for today, Chop Squad and friends.

[00:21:10] [SPEAKER_01]: Make sure you like and share this video.

[00:21:14] [SPEAKER_01]: Subscribe to my channel.

[00:21:15] [SPEAKER_01]: I really appreciate that.

[00:21:17] [SPEAKER_01]: And that's what helps independent media go when we don't have

[00:21:20] [SPEAKER_01]: big corporate sponsors behind us.

[00:21:24] [SPEAKER_01]: It's just us.

[00:21:24] [SPEAKER_01]: So let's support one another and circulate that dollar.

[00:21:27] [SPEAKER_01]: All right, you take care.

[00:21:29] [SPEAKER_01]: God bless.

[00:21:30] [SPEAKER_01]: Brad Tech Diva out.

[00:21:32] [SPEAKER_00]: Thank you for listening to the business.

[00:21:35] [SPEAKER_00]: Stop. We hope that you were able to bring valuable information

[00:21:37] [SPEAKER_00]: from our guests and that you will download and share this podcast.

[00:21:41] [SPEAKER_00]: Your rating and review is much appreciated.

[00:21:44] [SPEAKER_00]: To go deeper with our guests, please visit their website

[00:21:46] [SPEAKER_00]: and social channels to learn more about us.

[00:21:49] [SPEAKER_00]: Please visit business shop info or all together.

[00:21:52] [SPEAKER_00]: That is where we will help you expand your brand.