https://podmatch.com/guestdetailpreview/1724890039436484261fef084
Lechon Kirb Wilson, professionally recognized as Lechon Kirb, is a multi-hyphenate creative, entrepreneur, speaker, and former US Marine. His mission is to inspire creators to pursue their dreams and build fulfilling lives through intentional risk-taking in the pursuit of purpose. By equipping them with the essential mindset, tactics, and strategies for achieving genuine awareness, scalability, personal alignment, and the freedom to reclaim their time, he empowers creators to take action.
Lechon is the Founder of Market Theory and the inspiration behind Impact Scaling—a transformative framework that redefines growth and scale by focusing on meaningful, impact-driven results. His work is deeply rooted in optimizing human performance and enhancing relationships. This led him to develop Impact Scaling, a concept that ensures every aspect of a business—intention, messaging, methods, and audience engagement—is aligned to produce measurable and positive outcomes, all from a human-centric perspective.
Lechon also co-founded digital product development agency Ofcourse, which has made waves in the e-learning space, gaining recognition for their work with various learning management software companies and marketing agencies. Their premiere event, The Online Course Success Summit, has shaped the success of over 30,000 entrepreneurs and influenced industry practices. Their innovative approach has led to collaborations with major brands, including Redbull, Adobe, and Thinkific.
Lechon is the author of the upcoming book, A Culture of Equity: Owning Your Purpose, Redefining the Narratives, and Amplifying Your Presence.
In this work, he challenges readers to reimagine their perspectives and embark on a journey of self-discovery, empowerment, and purposeful action. The book serves as a roadmap for the undervalued, offering insights, strategies, and tools to help readers unlock their uniqueness, own their narratives, and thrive despite societal challenges.
Through his work, Lechon continues to inspire others by demonstrating that true growth is about more than just numbers—it’s about scaling impact in ways that enrich lives and strengthen communities. Notable collaborations include Digital Marketer, ClickBank, Thinkific, and GetResponse.